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Videos and Broadband.
A recent poll by Marketing VOX indicated that 1 out of 3 broadband user sited videos as their ideal product-research medium. Of course, this number is expected to grow as more and more people are switching to broadband. Nearly all work connectivity are on high-speed connections (over 90%) and it is estimated that by the end of 2007, over 80% of homes will surf the web over broadband.

 

But Does Video Marketing Work?
Video marketing is easily the most powerful form of marketing online today as long as the video is put together properly and the right streaming techniques are used. Today, online video marketing is in the exact spot that e-commerce was back in 1998. To answer the question, video marketing is here to stay, consumers have been conditioned to expect it.

 

From traditional marketing videos hosted on your website, to proliferating viral video marketing on the web, this is an important part of your marketing mix. Using videos will increase brand recognition, create buzz and help you promote and sell your products or services more effectively. Video marketing is revolutionizing the way that companies can reach their audiences as it continues to become an increasingly popular medium amongst consumers.